Sunday, September 21, 2008

Google Changes Abortion Ad Policy

Google has agreed to change its policy on ads related to abortion. Until now, the search engine giant refused to sell the “abortion” keyword to religious groups while at the same time it allowed secular groups, even doctors who perform abortions, to buy the same ads. Earlier this year, Google turned down the British organization called The Christian Institute. The ad said, “UK abortion law: Key news and views on abortion law from The Christian Institute.” The group filed a lawsuit claiming religious discrimination and now a settlement has been reached. The only stipulation is that the advertisements connected with abortion search queries be factual, and not graphic or emotional ads.

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